The Pringles history

The Pringles history Pringles history Pringles were invented and first sold in 1968 in October in USA, but they were not sold across America till mid 1970s. According to the patent, the inventor of Pringles brand potato chips was reputed Alexander Liepa from Montgomery, Ohio. It is produced by the company Procter Gamble. At the beginning the potato chips had the name of Pringles Newfangled Potato Chips, but due to the entering national market it was changed. Now the global brands of Pringles are available in more than 100 different countries all over the world and they come in 45 flavours. Currently the potato chip or crisps snack is produced in North America in Jackson, Tennessee and also in Europe in Mechelen, Belgium. The name of Pringles was chosen from a Cincinnati telephone book. Pringle Avenue in Finneytown was available for trademark, and its pleasant sound appealed to the brand (brand.http://www.uk.pg.com/products/products/pringles.html). Marketing side Pringles is the biggest brand of Proctor Gamble earning over $1bn year in revenues. It is advertised in the United States, the United Kingdom, Australia and the Republic of Ireland with the slogan Once you pop, you cant stop and elsewhere with the slogan Everything pops with Pringles. (http://en.wikipedia.org/wiki/Pringles). The potato chips of Pringles are famous of their different and unusual packaging. It is a tubular can with a foil interior, and a resealable plastic lid; it also has a famous logo, a stylized representation of a man with a large moustache and parted bangs. (http://www.spiritus-temporis.com/pringles/). All Pringles potato chips are made in the same size and packed in a can carefully, one on each not to be crushed like the chips in a bags. The way of this packaging was invented by Fredric J. Baur, who at that time worked for the Procter Gamble company in a research, development and quality control department as an organic chemist and food storage technician. Different ways of using Pringles box Because of the cardboard tube packaging, the crisp box can be used like a great Wi-Fi antenna. In some cases it is also used as a storage box for small stuff or even for the clothes. For instance, the comedian Dilbert rolls his cloths in a Pringles box that later he could change at work or in the car. Sport people can find it useful too, because the can is just the size of three tennis balls. Pringles cans are always colorful, interesting and different, so there are quite a lot of people just simply collecting them. Flavours Pringles are also unique of their wide ranger of flavour and according to the countries needs and traditions, different flavours in different countries, limited market areas: United States Original Sour Cream Onion Jalapeà ±o Prints White Cheddar Chili Cheese Pizza-licious Cheezums Ranch Spicy Cajun Fiery Hot Barbecue Salt Vinegar Reduced Fat Original Reduced Fat Sour Cream Onion Fat Free Original Fat Free Sour Cream Onion Current permanent European flavors (from the UK website): Original Paprika Sour Cream Onion Salt Vinegar Cheese Onion Hot Spicy Texas Barbecue Sauce Cheese Tomato Mozzarella Light Original Light Sour Cream Onion Current Japan flavors (from the Japan website): Lightly Salted Flavor Sour Cream Onion French Consommà © (new) Partial list of discontinued limited edition flavors : Cheddar and Sour Cream Chili Cheese Crunchy Dill (2005 flavor) Crushed Pepper Jalapeno Hickory BBQ Salt Pepper Smokey BBQ Southwestern Salsa Thai Sweet Chilli Wisconsin White Cheddar (http://www.spiritus-temporis.com/pringles/) Moreover, there are few other varieties of this product such as Pringles Select, Pringles Light Aromas, Pringles Rice infusions and Fat Free Pringles. There are several sizes of cans of 23g, 50g, 80g, 100g, 145g, 150g, 155g, 160g, 163g, 181g and 230g. Interesting facts Pringles are a marketing case study in packaging innovation. In 1982 in a Pringles commercial appeared one of the famous persons in the world Brad Pitt. Pringles cans inventor Fredric J. Baur was so proud of his creation that he requested his children to buried him in it. Baur passed on March 4, 2008 and his family put some of the ashes in a Pringles can, and the rest in a traditional urn. In the eyes of the High Court in London Pringles snacks were adjudge to be not potato crips. As the consequence the company doesnt need to pay a value-added tax, what influence the price increase too. In 2007 Proctor Gamble start selling Pringles Minis. It was unusual for the Pringles fans, because new chips were packed in a small bag instead of tubular can. The shape of the chips was exactly the same, just smaller in size.

United Kingdom – Cultural Leadership Style

A wise Professor named Geert Hofstede established one of the best studies that put into account a countries culture and how values in the workplace can affect them. Today I will look at a particular country that is quite similar to the United States. The country I have chosen is the United Kingdom. The United Kingdom encompasses England, Wales, and Scotland (which combined make up Great Britain) and Northern Ireland. Before looking at how United Kingdom numbers there first needs to be a description of what is in fact being numbered. Hofstede created five cultural dimensions. In each dimension whether it marked high or low can help a business determine how it should operate in that specific country. The first Hofstede dimension is the Power Distance Index. The Power Distance Index has to do with the inequality that not only is accepted but the inequality in existence between individuals of power and also to those without it. There will always be some kind of level of power in all societies and although some may be very unequal this measure simply shows the level of inequality they really are. A low Power Distance Index would mean that power and equality are shared. Society may view them as being a society where power is well dispersed among each other. In a high Power Distance Index however there is an unequal distribution of power and people simply understand their place in the society. When it comes to the United Kingdom though the Power Distance Index is relatively low and has a thirty PDI. This number is an indicator that the ranking of a person or the status in conjunction with their inequalities are low. When relating to more of the office structure this can be more illustrated when looking at the relationship between the superiors and the subordinates. The relationship is more casual like and not as structured and strict as in a high power distance would have been. The second Hofstede dimension is Individualism. Individualism refers to the community and all the ties that link people to them. If there is a high individualism score than there is a loose connection which only means that sharing of responsibilities are low and a lack of interpersonal connection nless of course it is between family and a few close friends. It also means that an individual’s rights are quite dominant. If there is a low individualism score than there is a strong group bond in which there is much respect and loyalty for all members of that group. The group itself would be much larger in comparison to a high score and would take more responsibility for each person making it more collective. In the Uni ted Kingdom they score a quite high one with eighty nine being there IDV number. Therefore there is a need of people’s freedoms and the valuation of their time. They enjoy challenges and expect some sort of reward for their accomplishments. There is also more of a respect for their privacy. In this sense the United Kingdom has a nuclear family that is the more leading form of basic social structure. When you think of this on more of a business aspect having a high score would also mean that individuals would be thinking about themselves more instead of the group. High scores would promote individual success but may affect the group which should be monitored. The third Hofstede dimension is Masculinity. Masculinity refers to the traditional roles of a male and female and how much they are valued and stuck to within a society. Having a high Masculinity score would mean that these countries have males that have high expectations to being tough and being the provider for the family as well as being assertive and strong. When pertaining to females in a high context score if they worked would be doing a profession that men did not. There would also be a distinction between men and women’s work. In a low masculinity score for a country you would see more of a balance when it came to jobs and skills. Women would be able to have success doing the exact same thing as a man. The role of both genders just becomes a bit blur where women work equal across professions with men. Men are also allowed to be sensitive. The United Kingdom had a score of about sixty two. Therefore they try to be somewhere in the middle. Men and women can work equally with each other although a bit of gender bias may still exist. This bias may not be as apparent if the score was a fifty but because it exceeds a little more than fifty it shows that it is an underlying bias maybe just below the surfaces. When relating this to a more business aspect in a high masculinity score the leader of the team should be a male if you wanted to obtain greater success however in a low masculinity score the team should be more balanced with a greater emphasis on skill instead of on gender. The fourth Hofstede dimension is Uncertainty/Avoidance Index. Uncertainty/ Avoidance Index refer to the degree that society members may feel while being in an anxious or uncertain situation. This can also relate to whether or not a person is comfortable or uncomfortable within a certain situation. In a high uncertainty/avoidance index country avoidance of ambiguous situations is a must with the creations of lots of rules and regulations. There is much order with a collective type of truth that is held. Business is also very formal with the need for structure and differences are highly avoided. If there is any level of nervousness it creates high levels of emotion mixed with high levels of expression. In a lower uncertainty/avoidance index the society will enjoy surprises and the differences between individuals are highly valued. They are actually encouraged to seek for their own truth. The United Kingdom has an Uncertainty/Avoidance index of about thirty which means in a more business aspect that they have a more informal business attitude. There is also a more concern on the long term goals and strategies instead in comparison to the more daily happenings. There is a far greater acceptance of change and this society is more prone to taking a few risks unlike a high UAI group which would avoid risk taking. Conflicts and disagreements would also be seen as a healthy relationship amongst workers even at times superiors with different views taken into account to conclude with a better outcome. The last Hofstede dimension is Long Term Orientation. Long Term Orientation refers to how society views the long term standing of traditions and values in comparison to the short term traditions and values. In a high long term orientation score the individuals in a society would refrain from losing face and have social obligations. Traditions are valued to the extreme and family is the basis of the society. Parents and men are seen in these societies to have far more authority than women and young adults. There are very strong work ethics and a high value is placed on the education that is obtained as well as any training. The United Kingdom has a long term orientation score of about twenty. Being that it is very low in comparison to Asian cultures this just means that much can be expected when discussing the creative expression that is in the United Kingdom’s culture. Traditions may not be valued here as much as they would be valued in other societies. This then ust sums that they would be more likely to help when it came to the business aspect of innovating any sought out plans. There would be an execution of those plans as well with the compromise that there will be full participation. In a low long term orientation there is also promotion of equality. Creativity and individualism is also a definition of a low long term orientation where what is strived for is self actualizati on. Although some may see the United Kingdom as being more traditional with all its associations it still promotes equality which in the end makes it different from other cultures or societies. The five dimensions that Geert Hofstede established were one being Power Distance Index (PDI), two being Individualism (IDV), three being Masculinity (MAS), four being Uncertainty Avoidance Index (UAI), and five being Long Term Orientation (LTO). Each one looked at in pertaining to the United Kingdom gives more of an insight on how the societies culture is and how a business can benefit better if in the United Kingdom. Although many cultural norms play a huge part in the procedure and interpersonal associations at work all these things may seem to just be. Each and every norm just comes natural to the society that you live in. However, when you move outside your norms and are found in a new society knowing what to do or how to run a business may be very intimidating without knowing how that society’s culture may behave. Once you step foot in a foreign place everything may seem different with completely different norms that are followed. Hofstede’s five dimensions can thus be a starting position for one to use in determining how to act when comparing what the reactions might be and how that society might think about how you just acted. It would also help in evaluating your approach and the decisions that you make in an organization or business. There may be other deviations from all the norms that may make up a society but having a guide like Geert Hofstede’s five dimensions will help to not feel completely off guard when encountering new societies. Sometimes not knowing what to expect can be very threatening and not knowing how to act or not knowing how your actions will be perceived can be scary. However, using Hofstede’s five dimensions can bring new light on any society. When looking at the United Kingdom it is quite similar to the United States so intimidations can be a little lower but taking into account every dimension will help in creating a successful business.

Lotus Same Time

TELECOMMUNICATIONS, THE INTERNET AND WIRELESS TECHNOLOGY Name: Miguel Angel Condor Colqui Q1 * Based on the video and text of the case, list and briefly describe five areas where either version of Sametime may increase employee productivity. What do you think will produce the greatest increase in employee productivity? 1. Improve communication – Employees have a better communication through the lotus same time. Not only among them, they can also be linked with his /her boss, CEO, customer, etc. 2. Stress reduction – There is no need to wait lots of time to get, receive or access to certain information.Employee will not get stress for this kind of problems. 3. Improve access to information – Employees, bosses or whoever can upload certain information to a room, so allowed people will be able to get to them. It will be faster and restricted to the users. 4. Ease to create meetings – In the same way, there will not be reason to no assist to a meeting. You wil l not have to be physically in the room, because a virtual room can be created to meet. 5. Reduce lose of time – As we do not have to be physically at any place, people will not lose time moving.No buses, no cars, no traffic bottle will be a problem of everyday. * * Stress reduction will produce the greatest change. This disease is a big problem among employees and can cause a lot of problems inside the company. Not just in the production, it can cause conflicts, disagreements, misunderstandings, etc. A bad environment inside the company is not good for employee’s productivity. So if a program can solve it, why not prove? Q2 * How does Lotus Sametime support collaboration? What are the additional benefits of the virtual environment? Lotus sametime is not just a program to maintain people in contact.This program can create a relation between employees inside the organization. Most of people can get easily in contact through programs than in real life. In the same way, i t can improve the communication between areas, information can be easily shared and customer will be highly satisfied. Some other additional benefits of this virtual environment are: * Employee’s knowledge can be totally discovered. * Permanent communication between among areas. * Instant screen compartment. * Geo-location services. Q3 * What types of communication are integrated within Sametime's digital environment?What type of communication is missing? Does it make a difference? * Reciprocal – it goes between two or more people changing rolls. * Linguistic and extra-linguistic – People communicate through key board (chatting) or using some familiar codes. * Private and public – The communication inside the company can be private when it occurs between two employees or public when it goes to everyone in the organization. (In fact, it is not totally private because the conversation can be followed for the database system. ) * Formal – The messages use a formal code according to the organization policies. Horizontal and vertical – It can occur in a same range people or from boss to assistant. What is missing here is the physical or interpersonal communication. It can make the difference because when people talk they express a lot of feelings. The main advantage is that employees will not realize if the other one is tired or in another bad situation. Q4 * Do you think that â€Å"virtual collaboration† using avatars is more or less effective than traditional methods of collaboration (which include face-to-face, traveling to meetings, telephone conference calls, email, and instant messaging)?Compare it with the Cisco Telepresence technology and support your answer. In my opinion, the use of an avatar is a way to hide out real personality. I mean that people can hide and try to create a second personality to look in a good way to people in the company. However, the effectiveness of the program is totally ensured as we saw in the advantage. On the other hand, it is not sure that other one behind the monitor is really your co-worker. Accounts can be stolen; in fact passwords can be stolen by virtual hackers. So I think that this kind of virtual collaboration could be used in a real emergency or to get meeting.It is really useful for meetings. If we compare it with cisco telepresence technology I can say that offers a safer communication between people, because it is face to face. Of course the main disadvantage is that people must be at the same time in the meeting to start it. Further, using cisco you can see face expressions so it can help you to negotiate in a meeting. Lastly, cisco telepresence is a more formal way to communicate and if an organization need to have a more related company, it must organize the areas functions.

The Success Of An Overseas Business Venture - 1968 Words

When a company is conducting business internationally, understanding the culture of the country or region, it is doing business with, as well as making sure the business fits the culture where it is doing business, is extremely important. Not understanding the culture could mean that the product or service affects the competitiveness, marketing, and could even have some political ramifications. An understanding of the country’s language, attitudes and beliefs, religion, material culture, social education, legal characteristics, and political structures can have a positive impact on the success of an overseas business venture. In order to run a successful international business, a business manager must also become a student of culture and diversity. Before choosing a global market to sell a product or service, a company needs to make sure that the product or service is a good fit for the culture. It is important to know if the product or service is something that the culture of the country would need or want. As an example, if a company sells cowboy hats, they are not likely to be very successful in a country where the culture and religion requires the people to wear turbans. Knowing the culture and its religions is important when choosing a country for as a global market. To be successful, a company will want to know that its product or service will sell, and being successful in the United States does not necessarily mean that a product or service will do well in otherShow MoreRelatedAdvantages And Advantages Of Global Business Essay1416 Words   |  6 PagesGlobal business is a thriving economical industry where goods and services are bought and sold across a number of countries. A key factor of International trade is the degree that currency and exchange thrive as the rates rise and fall. 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